Content Creation Guideline
Effective Date: 2023.10.3
WITHOUT YOU, THERE’S NO US.
You (“Creator” or “Creators”) wow us (“ReLU Games” or “we” or “Company”). You make us laugh. You inspire our fans, the game community, the Internet, and of course, our entire company. For these reasons, we have established a creator-first Content Creation Guideline that enables you to do what you do best when playing Uncover the Smoking Gun (the “Game”).
1.
THE BASICS
•
How we define “Content”
◦
It’s simple: If the content you create uses Uncover the Smoking Gun IP (see below “The definition of IP”), we consider this to be Uncover the Smoking Gun . This can range from fan-made art, sites, videos and streams, to anything else your creativity inspires you to make.
•
How we define IP (Intellectual Property)
◦
ReLU Games and Uncover the Smoking Gun IP includes but is not limited to its lore, characters, images, music, and videos. To be safe, if you include content in your work which can be interpreted as representative Uncover the Smoking Gun Content, you’re using ReLU Games-owned IP.
•
Creator License
◦
By creating content using ReLU Games IP, you agree to exempt ReLU Games from any legal conflict or related financial liability unless there is deliberate or gross negligence on our end.
•
If you have any questions or concerns regarding this Content Creation Guideline, please reach out to our customer service team, and we’ll get back to you promptly with an answer!
◦
Contact us: cs@relugames.com
2.
BEST PRACTICES WHEN CREATING CONTENT WITH Uncover the Smoking Gun IP
•
We like creativity! We’re not fans of content which simply re-posts content we have already released. If you love our new trailer, add your own spin to it! And that goes for anything you create!
•
Leaking upcoming Game information that is not authorized or not officially released is not ok, so please refrain from uploading anything that could be considered as such!
•
Friendly reminder: You are the owner of your creative content (subject to the Terms, please closely read those here https://www.relugames.com/smokinggun/tos). But the owner of the copyrights of any Uncover the Smoking Gun IP in your content, is ReLU Games.
•
As Creator, it’s your sole responsibility to obtain permission from any third party whose IP you plan to use for your content.
•
Please make sure that the content you produce follows the community guidelines of the platforms where you choose to share your content.
•
Please do not use ReLU Games IP in any manner which could be misinterpreted as ‘official’ Uncover the Smoking Gun content.
◦
If you wish to inquire about an official Uncover the Smoking Gun partnership or collaboration agreement, please send an email to contact@relugames.com.
•
Any content which contains Uncover the Smoking Gun IP is subject to the Rules of Conduct (available here https://www.relugames.com/smokinggun/roc, as well as the following Uncover the Smoking Gun Code Of Conduct:
◦
Be aware. Your content should adhere to and not infringe on the regulations of the region you’ve chosen to broadcast or violate the rights of third parties.
◦
Think before you speak! Derogatory and offensive content including remarks or comments about a race, ethnicity, skin color, gender, sexual identity, sexual orientation, country, religion, or group of people is strictly prohibited.
◦
Use common sense! Content which contains provocative or otherwise obscene details inappropriate for the game’s age rating is strictly prohibited.
◦
Leave your political views out. Refrain from including content which could be interpreted as having a political stance or opinion.
◦
No hate speech. Offensive language or otherwise inappropriate comments or remarks that encourage hate or violence are strictly prohibited.
◦
No mods. Impermissible game modifications, hacks, cheats, or devices that circumvent the intended protection of ReLU Games games and content that promote such activities are strictly prohibited.
◦
Keep it classy. Content that defames, undermines or otherwise reflects poorly on ReLU Games, Uncover the Smoking Gun or any IP owned by ReLU Games is strictly prohibited.
•
Follow the rules and everyone’s happy.
◦
We want to create a creator-first environment and ecosystem that inspires you to create freely and share your work with the world. As long as what you create and share publicly with our IP (or the IP owner of any of your content) is legal and safe, everyone’s happy.
▪
If your content does not follow the guidelines above, you’ll leave us no choice but to take legal action depending on the degree of violation.
▪
In extreme cases, we may go as far as to suspend the posting of your content or even permanently ban any and all related accounts.
▪
If at any time we decide to change or alter our Content Creation Guideline, we may do so without prior notice upon which any content you make must follow the adjusted Content Creation Guideline. Please note this Guideline is not exhaustive, and we reserve the right to object to any use of ReLU Games and Uncover the Smoking Gun IP and to remove such objectionable content at our sole discretion.
3.
EARNING PROFIT BY USING ReLU Games IP
•
We're OK with you generating revenue from the content you make as long as you keep these points in mind:
•
ReLU Games Creators are free to generate passive revenue using Uncover the Smoking Gun IP, in the following scenarios:
◦
Advertising revenue generated from non-monetized videos uploaded on video sharing platforms such as YouTube, Facebook, etc.
◦
Advertising revenue generated from a personal website using an Ad platform such as Google AdSense.
◦
Revenue generated from fan or viewer donations.
◦
Revenue generated as part of a subscription service where streaming viewership of your channel is also available for free and is not limited to subscribers.
◦
Revenue generated from other platforms which ReLU Games has given you official written permission.
•
ReLU Games does not allow CREATORS to generate passive revenue in these scenarios:
◦
Content you create which contains Uncover the Smoking Gun IP cannot be used if that content is in any way promoting or advertising non-ReLU Games game titles. This includes any sponsored advertising.
▪
If you are promoting a non-ReLU Games game title, the use of Uncover the Smoking Gun IP is strictly prohibited, including sponsored advertising.
◦
Content which contains Uncover the Smoking Gun IP and that can be interpreted as content creation made for the sole purpose of seeking profit is strictly prohibited. You may not limit to paid access, sell, or license your content that includes Uncover the Smoking Gun IP to others for payment of any kind. In particular, we do not allow you to create new content using Uncover the Smoking Gun IP if a paid subscription is required for people to access our specific content.
•
IN A NUTSHELL:
◦
When it comes to generating passive revenue with your content, which contains Uncover the Smoking Gun IP, please stick to the main social media and video sharing platforms.
◦
If your project, which contains Uncover the Smoking Gun IP, is outside the scope of these guidelines, we ask that you first make an official inquiry with us.
FAQ
1.
What does ReLU Games IP mean exactly?
2.
ReLU Games IP is defined as any kind of content created by including but not limited to images, videos, game assets, logos, etc.
3.
Is it OK to make our own goods and merchandise using ReLU Games IP?
A. We occasionally permit the production of goods for non-profit purposes. However, producing goods and merchandise for profit-seeking purposes using ReLU Games IP is strictly prohibited.
1.
Can I use ReLU Games IP to create original artwork or design elements for my channel such as illustrations, channel skins, or other audio and visual elements?
2.
Of course! What we do not allow is the selling of your original works which contain ReLU Games IP for your financial gain.
3.
Is it ok to use official ReLU Games IP in emotes for social media and video sharing platforms (like Twitch)?
4.
No.
5.
Is it ok to use custom created artwork based on ReLU Games IP (like fan-made artwork, references, etc.) in emotes for social media and video sharing platforms (like Twitch)?
6.
Yes. However, these are still subject to the emote guidelines of the particular platform, ReLU Games’s Content Creation Guideline (i.e., are not inappropriate or objectionable), and permissions requirements (i.e., if based on assets from a third party).
7.
Is there a case in which ReLU Games would directly remove my content post?
8.
After internal evaluation, if we decide that your content or any ReLU Games IP used is in violation of the Content Creation Guideline, then we can have any of the content in question removed immediately.
This Content Creation Guideline can be translated into other languages for the convenience of the players. In case of any discrepancies between the English version and the other versions, the English version shall prevail. However, Korean Content Creation Guideline shall prevail for players with the nationality of the Republic of Korea.